WELLNESS AND COACHING
oath to growth
before
A multitude of creative ideas about how to launch a coaching business but no brand cohesion.
after
Clearly honed positioning, mission, vision. Organized brand pillars and messaging blueprint that enabled website and creative communication development and led to the following:
Launched premium coaching
Launched podcast
Launched online community
Launched digital products
Grew to 20k IG followers
Grew to 140k TikTok followers
+ expanding
Deliverables
1:1 consulting workshops
Audience insights
Brand house and pillars
Differentiated positioning
Nikki, Founder